Live Case – Project

Measuring Marketing Effectiveness of Double Horse

A Collaboration Between

Engagement Synopsis

We would like to measure the effectiveness of our marketing campaigns and identify the best mediums to reach our target audience.

Company Information

CompanyDouble Horse
StagePre-Revenue Startup
Hiring PotentialN/A

Company Overview


Company Supervising Team

Company Admin

Blesson Joseph

[email protected]

Course Info & Engagement Details

SchoolLougheed Center for Applied Learning
Engagement FormatLive Case - Class Collaboration or Case Competition - This learning format allows educators to deliver experiential learning to students at scale. Students are often split into groups to work on a live case (or a series of cases) from a real host company that directly relates to key learning objectives.
CourseFall 2021: Live Cases
Students EnrolledN/A
Meeting Day & TimeMondays & Wednesdays
Student Time Commitment4-7 Hours Per Week
Company Time Commitment1 Hour
Duration15.57 Weeks

Project Topics

School Supervisors

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There are currently no students assigned.

Collaboration Timeline

Touchpoints & Assignments Due Date Submission

Key Milestones & Project Process

Project Resources

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