GTM Strategy for innovative new real estate software platform

Case Synopsis -

We are a new start-up looking for collaboration on our GTM Strategy.

Relevant Topics

Growth Strategy


PR & Communications

Research & Development

Sales & Business Development

Learning Objectives

  • Gain experience in developing a go-to-market strategy, touching on each corner of our business.
  • Get an introduction to the fast-paced world of an early stage startup.
  • Understand how to align product strategy, competitive intel, and growth tactics on the fly.

Company Overview

TaglineBest way to find a new home
# Employees5-10
Hiring Potential
  • Follow-on Projects
  • Formal Internship
  • Entry Level Full-Time
Growth StagePre-Revenue Startup
WebsiteStealth Start-up
Funding StatusSeed Stage
Funding Size<100,000
DescriptionThe best way to find the perfect home! Shimbly is a real estate discovery platform that leverages AI & Machine Learning to deliver curated results, and facilitates the user journey from the beginning of a buyer's home search to the day they sign on the dotted line. Shimbly is looking for scrappy, creative people to help solve business problems, and will be looking to staff up post-launch.

Project Resources

There are no resources currently available

Project Milestones

What is an #OpenCase?

CapSource #OpenCases are open innovation challenges designed to provide more schools and students with access to experiential learning opportunities. Now, schools all around the world can use our old projects as Case Studies FOR FREE!